We don't run ads for brands. We build brands that run ads. Soul in the brand, systems in the engine, data in every decision.
Ripple Studio is the top tier of the BrandRipple ascension. It exists for established brands who have already done the foundational work, who are spending real money on growth, and who are ready to hand the entire brand-to-execution engine to a single partner.
Most agencies pick a lane. Creative shops sell soul without systems, producing beautiful work that no one can track, optimise, or scale. Performance shops sell systems without soul, producing campaigns that convert in the short term and erode the brand in the long term. The result is the same either way: brands that win for a quarter and disappear by the next.
We do both. We bring the soul, the strategic positioning, the brand voice, the angles, the creative direction, the human reason your brand deserves to exist. Then we build the systems that make that soul measurable, scalable, and compounding. Tracking. Attribution. Funnel architecture. Performance dashboards. A creative engine driven by the data, not by gut feel or volume quotas.
Sixty days from kick-off to a brand with soul and a system that scales. Then a monthly partnership where every decision is informed by what the data is telling us. Not what we hope is working. Not what we assume is working. What we know is working, because we built the systems that prove it.
Two things every scaling brand needs. Most agencies only deliver one. We build them together, so they reinforce each other instead of fighting for space.
What makes you remembered.
What makes you scalable.
Soul without systems is decoration. Beautiful work that no one can measure. Systems without soul is commodity. Performance that erodes the brand. We build both. The data tells us what's working. The brand tells us what to build next.
The setup phase is short on purpose. You've already done the foundational work. Our job is to sharpen what's there and build the engine around it.
Archetype, Avatar, Angles. This is the soul work. The strategic foundation that gives every piece of creative its reason to exist.
Where soul becomes execution. Brand assets, funnels, tracking, dashboards. Every system set up correctly from day one.
Campaigns live, systems running, data flowing. The brand engine is on.
A monthly partnership built to compound. Every decision driven by the data. Production volume flexes to what the performance demands.
A setup fee for the sixty-day build, and a monthly partnership fee that scales with your investment in growth.
| Monthly Ad Spend | Base | Spend Fee | Monthly Total |
|---|---|---|---|
| $40,000 | $9,000 | $3,600 | $12,600 |
| $75,000 | $9,000 | $6,750 | $15,750 |
| $100,000 | $9,000 | $9,000 | $18,000 |
| $150,000 | $9,000 | $13,500 | $22,500 |
| $250,000 | $9,000 | $22,500 | $31,500 |
The initial engagement runs for six months. Neither party can exit during this period except for material breach. Brand work needs time to compound. The six months protects that compounding.
After the initial term, the contract auto-renews for six months unless either party gives sixty days notice. This creates a natural annual review without trapping the relationship.
The client commits to a minimum $40,000 monthly media spend. If spend drops below floor, the fee remains at $12,600 minimum. Two consecutive months below floor triggers a contract review.
At month eleven, if specific outcomes have been hit, the contract escalates: revenue growth, spend growth, or category leadership. Strong results trigger pricing adjustments. Modest results renew at current terms.
The base retainer increases 5% annually at renewal. Standard inflation adjustment reflecting accumulated value of the relationship and rising costs.
All creative assets, brand work, and intellectual property produced during the engagement remain the client's property. Including if the engagement ends. The work you pay for is yours forever.
Studio is application-only. Before any engagement, both sides need to confirm fit. These are the six criteria a brand must meet before we agree to work together.
You are currently spending $40,000 or more per month on paid media. This isn't an aspirational number. You're already in market, already buying attention. Studio is for brands ready to scale what's working, not test whether it can work.
Your current ad spend is profitable, or at minimum breakeven. We are a brand and growth partner, not a turnaround specialist. We can sharpen what works. We can't fix what's structurally broken.
Your business is doing two million dollars or more in annual revenue. This ensures the engagement is sized appropriately and the investment is sustainable through the inevitable seasonal cycles.
The founder or CEO is the decision-maker on the engagement, and stays in the room throughout. Studio works at the strategic level. That requires the person who owns the vision to be present.
You can commit to a six-month engagement. Brand transformation takes time. The compounding we're building doesn't show up in week three. It shows up in months four through six and beyond.
The way you do business, the kind of brand you want to build, and the standards you hold yourselves to align with how we work. Studio is a partnership, not a vendor relationship. Cultural fit matters more than any single metric.
Soul in the brand.
Systems in the engine.
Data in every decision.
When you're ready to build a brand with soul and a system that scales, we'll be in the room.
Apply for Studio